«In today’s digital economy, data and in many cases, personal data is the new currency and it can only flow if there is trust. Our lives are increasingly invaded by “big data”, profiling and online tracking. This can sometimes lead to companies or governments knowing more about our motivations, relationships and preferences than even our closest friend or family.
At its core, data protection is about preserving a right that is reflected in the Charter of Fundamental Rights of the European Union and in the Lisbon Treaty. 2015 is set to be the year when a common general position on the Data Protection Regulation in the EU will be achieved. Negotiations are still on-going, so as to strike the right balance between economic interests and protection of fundamental rights, privacy and security of personal data, and the legal and ethical issues this raises». Continue a ler.